Portal Products has expanded its range of GRP and Steel composite doors, PVC-U panels and decorative glass to give customers "infinite possibilities" according to sales and marketing manager Haydon Statham.

The company has calculated that its new product range, as featured in its new look "lifestyle" literature, offers installers over 73 million possible combinations, without taking into account the company's bespoke glass design service or range of hardware.

To complement its range of standard glass, Portal Products has introduced new coloured etches and resin bevels to the collection.

"Our customers have never had such choice available to them," says Haydon. "In an increasingly tough replacement market, people are going to be sold on the quality of product and differentiation from the neighbours. With Portal doors and panels installers can offer just that; a real difference that the consumer can see."

Recently, the company launched a range of glossy lifestyle sales literature showing the range of doors and panels in household settings. Consciously avoiding the list and line drawing style favoured by some companies in their literature, Hayden added that Portal Products wanted to give its customers something to help sell the product:

"The brochures are not merely a way of showing our customers the range, but a sales tool for our fabricators and installers to show to their customers. We think it's very important to equip our customers with high quality literature to back up our high quality door, panel and glass options in the field."